The Need for AI
AI is one of the most transformative technologies that the world has seen. It already powers (and improves) many elements of our day-to-day lives, but it has the potential to do much more. AI allows businesses to understand what their customers really want, when they want it, and why.
AI allows an organization to make informed and data-driven decisions on sales, customer and IT service, marketing, and more, boosting profitability and productivity. The level of insight that AI can extract from an organization's data makes it especially compelling for businesses.
Even though the world is positively drowning in data, most of the data generated in business remains completely unused. The way most data is (un)structured and stored makes it hard to extract insight from and sometimes even to find. Given the importance of being a data-driven business, this is far from ideal. But thanks to AI, better ways of working with data are emerging.