Resource Category: White Papers & Reports

Jan 21, 2018 | library

How to truly understand your customers in an avalanche of data

Data is Critical in Understanding your Customers The ability to understand what a customer is interested in, their feelings, and their likely intent is highly valued by most businesses. That’s why so many organizations have made such a substantial investment in Customer Relationship Management (CRM) platforms,...


Oct 21, 2017 | library

Data – Why it Should be Available to Everyone Within the Enterprise

Democratization of Data Data is now the most prominent asset an enterprise has at its disposal. Earlier in 2017, The Economist ran a front-page article that boldly stated that the ‘world’s most valuable resource is no longer oil, but data’. Few would argue with this statement....


Jul 21, 2017 | library

From Keyword to Cognitive… Updating Search for the Modern Enterprise

Squirro Cognitive Search is the next generation of Enterprise Search. It uses Artificial Intelligence (AI) to return results that are more relevant to the user and, in turn, increases productivity. By extracting and understanding more insights from content, search results are greatly improved. Download the white paper...