Automated curation: The next generation of marketing intelligence

July 2, 2012

It’s no secret that marketing intelligence tools, such as research, curation and collaboration apps, make a team more productive and improve campaign results. However, having too many tools or too much information available can have quite the opposite effect. Information overload can waste time and take attention away from the goal at hand: generating leads.

Read the full guest post written by Squirro CEO Dorian Selz here.