Why aren’t sales reps properly preparing their calls and visits?

March 11, 2013

by Ghayass Rabi Tarraf

As our customer base is growing steadily, we are observing an alarming reaction from sales agents that are confronted with increasing sales quotas: They are neglecting the preparation of calls and visits simply because they don’t have the time to do so adequately.

This business-harming reaction is due to an unchangeable reality of today’s business world:

The ever-increasing sales quotas in the midst of an information overload.

This combination is leading to an important decrease in time sales agents have to prepare their calls and visits: a disastrous consequence that fortunately can be avoided and in doing so create new opportunities for increasing revenues.

To better understand this, let’s look at a standard sales process and check where sales agents can save precious time (click on image to enlarge):

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As you see, by using Squirro you can free up time for your sales reps. They can now focus on value adding tasks, getting more qualified leads, increasing their conversion rate and providing better customer satisfaction.

With sales intelligence tools like Squirro you can generate up to 15% more revenues by reducing time wasted on finding and re-finding information.