Category: Customer Insights

Feb 8, 2018 | post

Financial Services and the Growing Need for Customer Insight

Corporate financial services (FS) is an industry that is still heavily based on relationships. Whether it’s in commercial real estate, investment banking or another area of corporate FS, the need to appear all-seeing and all-knowing is imperative. An account handler not only must understand a client’s...


Jul 4, 2017 | post

Drive Decisions with Data – Cognitive Use Cases

Only 8% of businesses make more than 50% of their decisions based on data4. Yet all businesses create vast amounts of data. Why do businesses of all sizes make so little use of data? At a recent Swiss Cognitive event a group of executives met to discuss this challenge...


Mar 8, 2017 | post

Your Data Silos are Lying to You

One of the big promises of a data-driven enterprise is that actionable decisions can be made unencumbered by bias, hidden agendas or any of the human factors that could intentionally or unintentionally influence the essential ‘truth’ of a matter. After all, data is fact. It’s a...


Feb 28, 2017 | post

Squirro Receives Top Startup Recognition by CB Insights

Squirro is noted as a top startup in Sales Tech outside the US in the latest CB Insights report. It seems word is spreading about how our Customer Insights solution can drive customer engagement, revenue opportunities and make best use of time for busy sales, account...


Jan 11, 2017 | post

Helvetia Insurance chooses Squirro for Smart Data Initiative

Helvetia Insurance is a Swiss all-lines insurance company with operations throughout Europe. Over the past years Helvetia has significantly expanded its market position. As part of a comprehensive strategy review Helvetia defined the strategy 2020. Built around two notions – customers are becoming more individual and...


Jun 30, 2016 | post

IBM Points to Squirro for Best Practice Cognitive Computing with Unstructured Data

Cognitive Computing & Unstructured Data for Actionable Enterprise Insights What can be achieved with cognitive computing is just starting to take shape for many enterprises across the world. In an effort to identify best practice case studies with this nascent technology, IBM has thrown the spotlight...


Feb 3, 2016 | post

Customer Insights leading to more profitable relationship

Last week Ben Musgrave of Keyrus and I chaired a workshop on “Customer Insights leading to more profitable relationship” at the annual Customer Insight & Analytics Exchange conference in London. With two dozen participants from companies ranging from a large multinational building supplier, to retailers, to telcos from...


Jan 26, 2016 | post

Webinars on Customer Insights & Service Insights coming up!

We are going to hold a number of Webinars over the coming weeks. The start is two webinars on 3 & 4 of February on Customer Insights and Service Insights. The two upcoming webinars will be held in German language. We are preparing a set of...